Journal
in conversation — Jade Townsend
![in conversation — Jade Townsend](http://nz.abelfragrance.com/cdn/shop/articles/Jade_Townsend_-_EDM.png?v=1689130786 1350w)
Jade is a New Zealand-based visual artist and storyteller working at the intersection of her Māori, Pākehā and British heritage. For Townsend, her cultural identity forms in the non-translatable, the left-over and residual aspects of herself for which there is no interpretative counterpoint in relation to the other.
biotech in natural fragrance
![biotech in natural fragrance](http://nz.abelfragrance.com/cdn/shop/articles/abel-biotech-ingredients.png?v=1687838485 720w)
A creative partnership that spans a decade and several continents, Abel founder Frances Shoemack sits down with our Master Perfumer, Isaac Sinclair, during their most recent trip to Tokyo to reminisce about the early days of Abel and what the future holds for natural perfume.
making natural perfume: an innovative partnership
![making natural perfume: an innovative partnership](http://nz.abelfragrance.com/cdn/shop/articles/innovated-partnership.png?v=1687836396 756w)
A creative partnership that spans a decade and several continents, Abel founder Frances Shoemack sits down with our Master Perfumer, Isaac Sinclair, during their most recent trip to Tokyo to reminisce about the early days of Abel and what the future holds for natural perfume.