Journal

While some fragrances can be exhausting to perfect, Green Cedar has been an absolute joy to slowly work on over the past two years. Its personality has presented itself with every new iteration by our Nose Isaac Sinclair. The first addition to the Vita Odor collection since it launched 18 months ago, the name Green Cedar reflects the rich scent profile of its hero ingredient, as well as a nod to the sustainable credentials of wild harvested cedarwood.

To create a soft, calming fragrance that reminds a mother to take care of herself while also taking care of her little one. Heaven.

Many (many) years ago, perfumers relied on a musk compound extracted from the glands of the male musk deer for it’s uplifting, fixative qualities. As people became more concerned about animal welfare, it became less ok to use animal derived musk in perfume. Nice, progress.

One of the few natural fragrances that science has not been able to truthfully replicate; we love Vetiver for its complexity and richness.

Have you ever wondered why baby products and many eco options, from skincare to dishwashing detergent, market themselves as "fragrance free"?